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Adrift Visuals x North Sails for AW23 Collection




Go North. Agency: @thishere Client: @north_sails

Director: @livvymoore94 Producer: @niamhmaac Production Assistant - @tallulahhume Art Department: @mish_fishh DOP: @shot_by_alice DOP Assistant: @calumcurrie Photographer: @sammorris3 BTS Photographer: @thomasminnock Photographer Assistant: @pete_ell Stylist: @millierichstylist HMU: @psychwitch_ Still Life Stylist: @rachaellaurawhite Runner: @dayitasaggerhayward Runner: @tomhattamm Runner: @kedgetable_sfx Account Manager: @___jadelee Account Executive: @__adelaa_ Composer: @jzandy8 BTS Editor: Joe Bidmead Cast Kwaku: @kwakuxasante Izzy: @lethal_izzle Louis VI: @itslouisvi Clare: @clarejamesphotography Max: @maxblom_ Tihana: @tihana.metta Abby: @abbyehler Karlie: @karliethoma Fabian: @muhmenthaler



Adrift Visuals is thrilled to announce our latest full production project with North Sails, one of the world's leading brands in sail-making and sailing apparel. As the chosen production company for This Here, a creative agency based in London, we've had the pleasure of capturing North Sails' new collection for autumn/winter, with an array of video and stills deliverables.


Founded in 1957 by Lowell North, a five-time Olympic sailor and America's Cup champion, North Sails is a brand steeped in sailing history and innovation. Known for their high-quality sails and technical sailing apparel, the brand has expanded to create clothing for all seasons. With a focus on sustainability, North Sails strives to create long-lasting products that are environmentally responsible.





For this project, we commenced shoots in the UK and abroad, capturing North Sails' latest designs in a range of stunning locations. From rugged coastlines to the streets of London, the cast and crew worked together to create a visually stunning collection of imagery and a hero film that truly captures the essence of the North Sails collection.


With the new 'Reversible Sailor Jacket' as the hero product, North Sails has brought together a series of brand ambassadors to champion the new line. This includes Max Blom, the co-founder of Mystic Boards and Ocean Photographer Clare James (plus many more inspiring figures which can be found on the landing page for the launch of the collection here).





The music for the film has been composed by London based musician Andy Zanini using only ocean sounds and no instruments. Take a listen to the score of the film with headphones to hear all beautiful details.


Below are some behind the scenes moments from the shoot back in April 23 in stunning Croatia, which actually looks a lot warmer that it actually turned out to be!



Check out more images and the hero film on the project page here. Big thanks to all the cast and crew.


Stay tuned for more updates on our latest projects and collaborations. If you're interested in working with us, don't hesitate to get in touch.



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